Woodland & MTV have kick-started Ecolution – our first digital CSR initiative which envisions a greener India. This movement aims to develop an eco-conscience in you. The idea is simple - for every tree planted online, we will plant one on the ground.
India has 68 million hectares of forest - the 10th largest in the world. The government's National Action Plan aims to expand forest cover from the current 23% to 33% of India's territory. That would require India to afforest of 6 million hectares of degraded forest land.
We have partnered with the NGO GiveIndia, to kick-start a plantation drive that will help change the face of India's green cover. So get started, plant a tree now. Make a difference for a better tomorrow
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